Ever noticed how Levi is reaching out to the artistic community? Last year they formed alliances with Bikers to create a commuter- friendly clothes, the with Street artist Shepard Fairy to create the Obey X levi Collection. An know they are teaming up with Nike to create a line for skaters.
There calling it 511 Skateboarding Collection. Pieces are to include anything from a jackets to jeans. It is designed to work well with a skaters everyday life as well as their everyday movements.
The line is set to fully launch by August 1st. Some piece may even already be out. So while your out shopping today or even tomorrow keep your eyes peeled for a new display being put up.
--Remi
No comments:
Post a Comment